Modification History
The version details of this endorsed unit of competency set are in the table below. The latest information is at the top.
Version |
Comments |
1.0 |
N Replaces but is not equivalent to SITXMPR002A Create a promotional display or stand. Minor adjustments to expression of content to streamline and improve unit. Added elements and principles of design. |
Unit Descriptor
This unit describes the performance outcomes, skills and knowledge required to create a display or stand for the promotion of a product or service. It requires the ability to identify the objectives of the promotion, determine who the audience will be, select all display components and assemble the display or stand.
Application of the Unit
This unit applies to all industry sectors. People working with some level of independence create displays at promotional events or within their own workplaces. This includes sales and marketing personnel, managers, and owner-operators of small businesses. Displays may be used to promote any product, service, or event; a group of products being cooperatively marketed; or even a whole city, region or tourism precinct.
This unit does not cover the skills of a specialist display designer or visual merchandiser.
Licensing/Regulatory Information
No licensing, legislative, regulatory or certification requirements apply to this unit at the time of endorsement.
Pre-Requisites
Not applicable.
Employability Skills Information
This unit contains employability skills.
Elements and Performance Criteria Pre-Content
Elements and Performance Criteria
Elements describe the essential outcomes of a unit of competency. |
Performance criteria describe the performance needed to demonstrate achievement of the element. Where bold italicised text is used, further information is detailed in the required skills and knowledge section and the range statement. Assessment of performance is to be consistent with the evidence guide. |
1. Make preparations for display or stand. |
1.1 Identify display or stand objectives in consultation with appropriate colleagues. 1.2 Obtain operational information to assist in display or stand preparation to allow time for adequate planning. 1.3 Plan display or stand to meet target audience needs. 1.4 Select and organise adequate display supplies and transportation arrangements according to display plan. 1.5 Identify the need for and seek assistance from display specialists where appropriate. |
2. Create the display. |
2.1 Create or dress the display or stand, making creative use of available materials and supplies. 2.2 Consider the elements and principles of design in creating the display. 2.3 Use display techniques that maximise visual appeal of display and reflect the nature of product or service being sold. 2.4 Use display equipment correctly and safely. 2.5 Check display or stand to ensure safety of colleagues and customers. |
Required Skills and Knowledge
This section describes the skills and knowledge required for this unit. |
Required skills |
|
Required knowledge |
|
Evidence Guide
The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria, required skills and knowledge, range statement and the Assessment Guidelines for the Training Package. |
|
Overview of assessment |
|
Critical aspects for assessment and evidence required to demonstrate competency in this unit |
Evidence of the ability to:
|
Context of and specific resources for assessment |
Assessment must ensure use of:
|
Method of assessment |
A range of assessment methods should be used to assess the practical skills and knowledge required to create a promotional display or stand. The following examples are appropriate for this unit:
|
Guidance information for assessment |
The assessor should design integrated assessment activities to holistically assess this unit with other units relevant to the industry sector, workplace and job role, for example:
|
Range Statement
The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts) may also be included. |
|
Information to assist in display or stand preparation may include: |
|
Display supplies may include: |
|
Elements and principles of design may include: |
|
Display techniques may include the use of: |
|
Unit Sector(s)
Cross-Sector
Competency Field
Marketing and Public Relations