Modification History
Not applicable.
Description
This qualification provides the skills and knowledge for an individual to be competent in a broad range of event management skills, including significant communication, planning and organisational skills. This is underpinned by a detailed knowledge of the event management process.
Event organisation and management takes place across the full spectrum of business and community activity. The qualification has particular relevance in the community, cultural, hospitality, sporting and tourism sectors. Work would be undertaken in both an office environment where event planning and organisation takes place, and at an event site.
The qualification reflects the role of individuals who possess a sound theoretical knowledge base and use a range of specialised, technical or managerial competencies to plan, carry out and evaluate the work of self or team.
The qualification is not suitable for an Australian apprenticeship pathway.
Job roles
Individuals with this qualification are able to work in a range of organisations where event management takes place, and such organisations are diverse in nature. Examples include professional conference organisers, exhibition and event management companies, sporting associations, community organisations, hospitality and cultural venues.
Possible job titles include:
- event coordinator
- venue coordinator
- conference coordinator
- exhibitions coordinator.
Prerequisite requirements
There are two alternative pathways for entry into the Diploma of Events. The candidate must either:
1. Have achieved a Certificate III qualification in an events-related area. Certificate III qualifications which are particularly relevant include those in the areas of:
- business
- entertainment
- hospitality
- museums and libraries
- music
- sport and recreation
- tourism.
OR
2. Have paid or voluntary employment experience at an operational, coordination or management level in an events-related field. A current or previous job role that involves or has involved the application of skills and knowledge relevant to the staging and management of functions and events would be appropriate. As a minimum, employment experience must reflect the breadth, depth and complexity of a qualification at Certificate III level, as defined in the AQF guidelines.
Pathways Information
Not applicable.
Licensing/Regulatory Information
Not applicable.
Entry Requirements
Not applicable.
Employability Skills Summary
EMPLOYABILITY SKILLS SUMMARY
SIT50207 Diploma of Events
The following table contains a summary of the employability skills required by the events industry for this qualification. The employability skills facets described here are broad industry requirements that may vary depending on qualification packaging options.
|
Employability skill |
Industry /enterprise requirements for this qualification include : |
|
Communication |
Negotiating and liaising with a broad range of event stakeholders, including staging contractors, venue or site personnel, regulatory authorities and customers; consulting with others to gain input into planning and operational issues; providing briefings to operational staff and other stakeholders; developing event planning and operational documentation. |
|
Teamwork |
Motivating and leading diverse teams; providing support and coaching; planning work operations to take account of team member strengths; taking a lead role in agreeing and establishing work team goals. |
|
Problem solving |
Developing contingency plans to address typical event management challenges; developing and applying a range of strategies to address problems with event contractors or other stakeholders; responding effectively to a wide range of event operational issues requiring immediate resolution; working with event suppliers, customers and other stakeholders to develop practical solutions; evaluating the effectiveness of solutions and approaches to inform future event planning. |
|
Initiative and enterprise |
Generating a range of options and ideas to address different event management challenges; developing ideas about ways to improve event operations; encouraging team members to be innovative; using knowledge of current and emerging industry and marketplace trends to inform approaches to event planning and operations. |
|
Planning and organising |
Critically analysing a broad range of complex information to inform event planning and project management; establishing clear goals for different aspects of event planning; developing, implementing and monitoring plans, procedures and systems; setting and monitoring priorities, timelines and resource strategies; assessing and managing risk; communicating plans and strategies to stakeholders. |
|
Self-management |
Using knowledge of organisational, industry and legal frameworks to inform event management practice; maintaining and updating knowledge of different event management practices; consulting with others to gain input and feedback. |
|
Learning |
Using industry and other networks to develop skills and knowledge; exploring and testing new event management ideas and approaches; encouraging and supporting learning within the team. |
|
Technology |
Integrating appropriate technologies into the event management process; selecting different technologies to address specific event management situations. |
Due to the high proportion of electives required by this qualification, the industry/enterprise requirements described above for each employability skill are representative of the events industry in general and may not reflect specific job roles. Learning and assessment strategies for this qualification should be based on the requirements of the units of competency for this qualification.
Packaging Rules
|
QUALIFICATION RULES To achieve a Diploma of Events, 24 units must be completed:
In all cases selection of electives must be guided by the job outcome sought, local industry requirements and the characteristics of this qualification. |
|
CORE UNITS |
|
|
SITXADM004A |
Plan and manage meetings |
|
SITXCCS003A |
Manage quality customer service |
|
SITXEVT001B |
Develop and update event industry knowledge |
|
SITXEVT010B |
Evaluate and address event regulatory requirements |
|
SITXEVT012A |
Select event venues and sites |
|
SITXEVT013A |
Manage event staging |
|
SITXEVT017B |
Provide on-site event management services |
|
SITXFIN003A |
Interpret financial information |
|
SITXFIN004A |
Manage finances within a budget |
|
SITXHRM005A |
Lead and manage people |
|
SITXMGT003A |
Manage projects |
|
SITXMGT006A |
Establish and conduct business relationships |
|
SITXOHS003B |
Identify hazards, and assess and control safety risks |
|
BSBWOR204A |
Use business technology |
|
Elective units |
|
|
Administration |
|
|
SITXADM003A |
Write business documents |
|
Commercial Cookery and Catering |
|
|
SITHCCC038B |
Plan catering for an event or function |
|
Communication and Teamwork |
|
|
SITXCOM005A |
Make presentations |
|
SITXCOM006A |
Address protocol requirements |
|
Creative and Technical Production |
|
|
CUESMT10B |
Organise and facilitate rehearsals |
|
CUESMT11B |
Create, update and use production reference documents |
|
CUETEM03C |
Establish and manage production resources and requirements |
|
CUETEM06B CUFCMP301A CUFCMP501A |
Organise and monitor bump in/bump out Implement copyright arrangements Manage and exploit copyright arrangements |
|
Environmental Sustainability |
|
|
BSBSUS501A |
Develop workplace policy and procedures for sustainability |
|
Events |
|
|
SITXEVT004B |
Coordinate on-site event registrations |
|
SITXEVT008A |
Plan and develop event proposals and bids |
|
SITXEVT009A |
Develop event concepts |
|
SITXEVT011A |
Develop crowd control plans and procedures |
|
SITXEVT014A |
Develop conference programs |
|
SITXEVT015B |
Manage exhibitions |
|
SITXEVT016B |
Organise and monitor event infrastructure |
|
SITXEVT018B |
Develop a transport strategy for an event |
|
SITXEVT019A |
Manage multi-venue events |
|
CULMS012A |
Plan event touring |
|
Finance |
|
|
SITXFIN005A |
Prepare and monitor budgets |
|
SITXFIN006A |
Obtain and manage sponsorship |
|
BSBFIM501A |
Manage budgets and financial plans |
|
CUSFIN01A |
Finance a project |
|
CUVADM10B |
Research and utilise revenue and funding opportunities |
|
FNSACCT407B |
Set up and operate a computerised accounting system |
|
Human Resource Management |
|
|
SITXHRM002A |
Recruit, select and induct staff |
|
SITXHRM004A |
Manage volunteers |
|
SITXHRM006A |
Monitor staff performance |
|
SITXHRM007A |
Manage workplace diversity |
|
BSBMGT502B |
Manage people performance |
|
Quality and Innovation |
|
|
BSBMGT516A |
Facilitate continuous improvement |
|
Management and Leadership |
|
|
SITXMGT001A |
Monitor work operations |
|
SITXMGT002A |
Develop and implement operational plans |
|
SITXMGT005A |
Manage business risk |
|
Marketing and Public Relations |
|
|
SITXMPR001A |
Coordinate production of brochures and marketing materials |
|
SITXMPR002A |
Create a promotional display or stand |
|
SITXMPR003A |
Plan and implement sales activities |
|
SITXMPR004A |
Coordinate marketing activities |
|
BSBMKG401B |
Profile the market |
|
CULLB510B |
Develop and maintain community/stakeholder relationships |
|
SRXINU011A |
Develop and maintain a competitive pricing strategy for a leisure and recreation service |
|
Planning and Product Development |
|
|
SITTPPD002A |
Research tourism data |
|
SITTPPD003B |
Source and package tourism products |
|
SITTPPD006B |
Plan and develop ecologically sustainable tourism operations |
|
SITTPPD007A |
Plan and develop culturally appropriate tourism operations |
|
SITTPPD009A |
Assess tourism opportunities for local communities |
|
SRXINU003A |
Analyse participation patterns in specific markets of the leisure and recreation industry |
|
SRXINU014A |
Research and document the history of specific leisure and recreation services(s) |
|
Tourism Sales and Operations |
|
|
SITTTSL002A |
Access and interpret product information |
|
SITTTSL003A |
Source and provide international destination information and advice |
|
SITTTSL004A |
Source and provide Australian destination information and advice |
|
SITTTSL005A |
Sell tourism products and services |
|
SITTTSL008B |
Book and coordinate supplier services |
|
SITTTSL009B |
Process travel-related documentation |
|
SITTTSL010B |
Control reservations or operations using a computerised system |
|
Venue and Facility Operations |
|
|
CUEFOH06C |
Manage venue services |
|
SRXFAC003B |
Implement facility maintenance programs |
|
SRXFAC005B |
Coordinate facility and equipment acquisition and maintenance |
|
SRXFAC008B |
Obtain facilities |
Examples of elective units relevant to specific job outcomes and contexts at this level are as follows:
Event coordinator for a professional conference organiser
SITTTSL008B Book and coordinate supplier services
SITXADM003A Write business documents
SITXCOM005A Make presentations
SITXEVT004B Coordinate on-site event registrations
SITXEVT008A Plan and develop event proposals and bids
SITXEVT009A Develop event concepts
SITXEVT014A Develop conference programs
SITXEVT016B Organise and monitor event infrastructure
SITXFIN006A Obtain and manage sponsorship
SITXMPR001A Coordinate production of brochures and marketing materials
Event coordinator (sport focus )
SITTTSL008B Book and coordinate supplier services
SITXADM003A Write business documents
SITXEVT004B Coordinate on-site event registrations
SITXEVT008A Plan and develop event proposals and bids
SITXEVT016B Organise and monitor event infrastructure
SITXFIN006A Obtain and manage sponsorship
SITXHRM004A Manage volunteers
SITXMPR001A Coordinate production of brochures and marketing materials
SITXMPR004A Coordinate marketing activities
SRXINU003A Analyse participation patterns in specific markets of the leisure and recreation industry
Event coordinator (production focus )
CUESMT10B Organise and facilitate rehearsals
CUETEM03C Establish and manage production resources and requirements
CUETEM06B Organise and monitor bump in/bump out
CUSADM08A Address copyright requirements
SITXADM003A Write business documents
SITXEVT008A Plan and develop event proposals and bids
SITXEVT016B Organise and monitor event infrastructure
SITXFIN006A Obtain and manage sponsorship
SITXHRM004A Manage volunteers
