Modification History
Not applicable.
Unit Descriptor
Unit descriptor |
This unit describes the performance outcomes, skills and knowledge required to supervise sales and other staff implementing and maintaining displays according to store merchandising standards. |
Application of the Unit
Application of the unit |
This unit requires the team member to apply knowledge of store merchandising and pricing policy and standards staff to support and coordinate relevant frontline staff members and ensure that they arrange, present and label or price merchandise according to store requirements. It also involves informing staff of store merchandise presentation requirements for sales, promotions and special events, and providing feedback to management in regard to improvement of store marketing and promotional activities. |
Licensing/Regulatory Information
Not applicable.
Pre-Requisites
Prerequisite units |
Nil |
Employability Skills Information
Employability skills |
The required outcomes described in this unit contain applicable facets of employability skills. The Employability Skills Summary of the qualification in which this unit is packaged will assist in identifying employability skills requirements. |
Elements and Performance Criteria Pre-Content
Elements describe the essential outcomes of a unit of competency. |
Performance criteria describe the required performance needed to demonstrate achievement of the element. Where bold italicised text is used, further information is detailed in the required skills and knowledge and/or the range statement. Assessment of performance is to be consistent with the evidence guide. |
Elements and Performance Criteria
ELEMENT |
PERFORMANCE CRITERIA |
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1 |
Coordinate merchandise presentation and display. |
1.1 |
Identify items to be advertised or promoted according to store merchandising policy. |
1.2 |
Plan, coordinate and evaluate promotions or special events as directed by management. |
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1.3 |
Plan and supervise construction and maintenance of displays in order to achieve balance and visual impact. |
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1.4 |
Inform staff of store display standards and requirements . |
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1.5 |
Inform staff of occurrence and timing of promotions and special events . |
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1.6 |
Ensure product or service display information accurately depicts product or service being promoted. |
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1.7 |
Ensure displays are completed according to required time schedule, with minimum disruption to customer service and traffic flow. |
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1.8 |
Construct and maintain displays in a safe, secure manner. |
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1.9 |
Regularly monitor replenishment of merchandise and rotation of stock on store displays and take action as required. |
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1.10 |
Inform staff of appropriate timing for dismantling and disposal of displays. |
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1.11 |
Evaluate merchandise presentation against sales turnover and store presentation standards. |
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1.12 |
Provide management with feedback in regard to improvement of store marketing and promotional activities. |
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2 |
Implement merchandise pricing. |
2.1 |
Implement store policy and procedures in regard to pricing and ticketing. |
2.2 |
Identify current prices for products and services and amend according to store policy. |
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2.3 |
Inform team members of price changes and current pricing policies. |
Required Skills and Knowledge
REQUIRED SKILLS AND KNOWLEDGE |
This section describes the essential skills and knowledge and their level, required for this unit. |
The following skills must be assessed as part of this unit:
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The following knowledge must be assessed as part of this unit:
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Evidence Guide
EVIDENCE GUIDE |
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The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria, required skills and knowledge, the range statement and the Assessment Guidelines for this Training Package. |
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Critical aspects for assessment and evidence required to demonstrate competency in this unit |
Evidence of the following is essential:
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Context of and specific resources for assessment |
Assessment must ensure access to:
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Methods of assessment |
A range of assessment methods should be used to assess practical skills and knowledge. The following examples are appropriate for this unit:
Holistic assessment with other units relevant to the industry sector, workplace and job role is recommended. |
Assessing employability skills |
Employability skills are integral to effective performance in the workplace and are broadly consistent across industry sectors. How these skills are applied varies between occupations and qualifications due to the different work functions and contexts. Employability skills embedded in this unit should be assessed holistically in the context of the job role and with other relevant units that make up the skill set or qualification. |
Range Statement
RANGE STATEMENT |
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The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording in the performance criteria is detailed below. |
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Displays may be located in a variety of areas, including: |
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Staff may be: |
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Display standards and requirements may include : |
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Promotions and special events may include: |
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Display information may include: |
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Customers may include: |
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Unit Sector(s)
Sector |
Cross-Sector |
Competency field
Competency field |
Merchandising |