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Skill set details

CUASS00099 - Community Broadcasting Marketing Skill Set (Release 1)

Summary

Usage recommendation:
Current
Release Status:
Current
Releases:
ReleaseRelease date
1 1 (this release) 16/Apr/2021

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Modification History

Release 

Comments 

Release 1

This version first released with CUA Creative Arts and Culture Training Package Version 5.0.

Description

This skill set addresses the skills, knowledge and performance requirements to oversee the marketing, promotion and fundraising activities at a community broadcasting station.

Pathways Information

Units from this skill set can contribute credit towards CUA51020 Diploma of Screen and Media.

Licensing/Regulatory Information

No licensing, legislative or certification requirements apply to this skill set at the time of publication.

Skill Set Requirements

CUAIND311 Work effectively in the creative arts industry

BSBCMM411 Make presentations

BSBLDR602 Provide leadership across the organisation

BSBMKG434 Promote products and services

BSBPMG430 Undertake project work

BSBPUB503 Manage fundraising and sponsorship activities

Target Group

This skill set is for people working, either paid or voluntarily, in marketing in a community broadcasting station, where there are supporting management roles.

Suggested words for Statement of Attainment

These units of competency from the BSB Business Services and CUA Creative Arts and Culture Training Packages meet the training requirements for community broadcasting station marketing managers.