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Unit of competency details

AHCAGB601 - Develop export markets for produce (Release 1)

Summary

Usage recommendation:
Superseded
Mapping:
MappingNotesDate
Supersedes and is equivalent to AHCAGB601A - Develop export markets for produceThis unit is equivalent to AHCAGB601A Develop export markets for produce. 26/Jun/2016
Is superseded by and equivalent to AHCAGB609 - Develop export markets for producePerformance criteria clarified. Foundation skills added. Assessment requirements updated. 20/Oct/2019

Release Status:
Current
Releases:
ReleaseRelease date
1 1 (this release) 27/Jun/2016


Training packages that include this unit

Classifications

SchemeCodeClassification value
ASCED Module/Unit of Competency Field of Education Identifier 080321 Farm Management And Agribusiness  

Classification history

SchemeCodeClassification valueStart dateEnd date
ASCED Module/Unit of Competency Field of Education Identifier 080321 Farm Management And Agribusiness  14/Oct/2016 
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Unit Of competency

Modification History

Release

TP Version

Comment

1

AHCv1.0

Initial release

Application

This unit of competency describes the skills and knowledge required to evaluate and develop a product for export.

All work must be carried out to comply with workplace procedures, work health and safety legislation and codes, and sustainability practices.

This unit applies to individuals who take personal responsibility and exercise autonomy in undertaking complex work. They must analyse information and exercise judgement to complete a range of advanced skilled activities. They work in contexts that are subject to change and adapt a range of fundamental principles accordingly.

No occupational licensing, legislative or certification requirements are known to apply to this unit at the time of publication.

Pre-requisite Unit

Nil.

Unit Sector

Agribusiness (AGB)

Elements and Performance Criteria

Element

Performance criteria

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Evaluate export potential

1.1 Identify competitive advantages and disadvantages for the proposed product in respect to the products entry to overseas markets

1.2 Analyse features of potential markets in respect to cultural factors, quality requirements, government regulations and other economic, political and social factors

1.3 Analyse business resources for their appropriateness and capacity to contribute to the marketing effort

1.4 Identify available capital and time for the development of the export plan

2. Develop export strategy

2.1 Conduct customer analysis and the market niche defined

2.2 Develop operational plan to address the market mix

2.3 Prepare budgets to address the investment required in the operational plan

2.4 Plan overseas visit to confirm the target market and initiate negotiations

3. Implement export strategy

3.1 Identify and address steps in an export transaction

3.2 Identify and prepare documentation requirements for export

Foundation Skills

Foundation Skills essential to performance are explicit in the performance criteria of this unit of competency.

Range of Conditions

Unit Mapping Information

This unit is equivalent to AHCAGB601A Develop export markets.

Links

Companion Volume implementation guides are found in VETNet - https://vetnet.gov.au/Pages/TrainingDocs.aspx?q=c6399549-9c62-4a5e-bf1a-524b2322cf72

 

Assessment requirements

Modification History

Release

TP Version

Comment

1

AHCv1.0

Initial release

Performance Evidence

The candidate must be assessed on their ability to integrate and apply the performance requirements of this unit in a workplace setting. Performance must be demonstrated consistently over time and in a suitable range of contexts.

The candidate must provide evidence that they can:

  • research and analyse product knowledge
  • analyse a market and establish market potential
  • develop and implement the export market strategy.

Knowledge Evidence

The candidate must demonstrate knowledge of:

  • sources of information in respect to export requirements
  • requirements set out in standards, codes of practice, quality assurance (QA) processes and procedures
  • marketing plan formats
  • cash flow budgeting techniques
  • sensitivity analysis and investment evaluation.

Assessment Conditions

Competency is to be assessed in the workplace or simulated environment that accurately reflects performance in a real workplace setting.

Assessors must satisfy current standards for RTOs.

Links

Companion Volume implementation guides are found in VETNet - https://vetnet.gov.au/Pages/TrainingDocs.aspx?q=c6399549-9c62-4a5e-bf1a-524b2322cf72